3/22/2023 0 Comments Tipping point law of the few![]() My friend Keith has been a salesperson since the day I met him. Someone always wants to sell me agendas, curriculum programs, T-shirts, signs, furniture and playground equipment. As a principal, I have salespeople contact me all the time. Salespeople, if they are effective, can convince people that the item they are talking about is something that can be used. Salespeople tend to build relationships with people and utilize subtle, often non-verbal cues to get their information across. They are adept at engaging and persuading. So if you are introducing a new curriculum, the connector would want to find other people who are using it, not read a brochure.Īccording to Gladwell, Salespeople are effective at persuading people to purchase things. ![]() I find myself saying, “I know someone who could help you.” As for new things, Connectors can usually “just go with it” but they would rather talk to someone first. In conversations at school, I usually refer people who ask me things to other people (usually Mavens but sometimes Salespeople). Through Mark, I have met at least five different types of architects because Mark usually hangs out with architects. When I hear the word architect, I think of my brother-in-law, Mark. For instance, when I was at a recent birthday party I met someone who was an architect. I immediately think to myself, “There is another connection!” In my conversations, I generally refer to other people. I am amazed when I look at my ClustrMaps to see where people have visited from. One of the reasons why I love Twitter, Linkd-in, and blogging is because of the connections. Second, I felt like Gladwell was talking to me when he described Connectors. First, I realized that a Connector is someone who knows a lot of people. Mavens love social media because it opens them up to more….you guessed it – INFORMATION!Īs I read the section on Connectors in Gladwell I “connected” on several levels. Very rarely, if not provided enough information, will a Maven “just go with it.” Mavens are planners, and you will never receive lesson plans from them late. So when a new curriculum comes out, they will tell you that they don’t feel ready for it, or they need more time to find out all the information. Mavens in education tend to want to “know” every detail about something before they do it. The Mavens in education are very similar to the Mavens of the shopping world. Does this sound like you? If so, you might be a Maven. Gladwell says this about Mavens, “They like to be helpers in the marketplace. She likes to get the “best” of something or the “sale” item. I have rarely seen someone study the local circulars for the weekly sales like she does. Every morning, Theresa watches the weather with a passion. I can remember being struck by the depth of her knowledge on various sorts of seemingly useless facts. I enjoyed the competition, but I rarely won. When I first met my wife, Theresa, we played Jeopardy every night after dinner. I am married to a Maven and I work with many other Mavens. Mavens, once they acquire their information, are able to provide specific detail on various aspects to life. According to Gladwell, the word Maven refers to people who accumulate knowledge.
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